Cable TV Holding Web Rivals at Bay, Earnings Show
November 1, 2011 by Yuval BriskerI found this piece in the NY Times revealing.
Clearly, the end is not near as some people predicted for video consumption via cable (even I wrote a piece about this last year). Netflix’s recent unraveling hasn’t helped the cause of cord cutters.
The CEOs of the cable companies quoted in the article are confident. But I don’t think that they are out of the woods yet…
Time Will Tell!
People Who Use Macs At Work Are Richer And More Productive
October 29, 2011 by Yuval BriskerWell we knew this… didn’t we??
TOA adopted the Mac as its corporate platform in 2004.5 . Kudos to my partner and co-founder Irad Carmi for leading the way here. He saw the light back in ’03!
Android is a Massive Force
October 17, 2011 by Yuval BriskerInteresting article in ZDNet about the advance of the Android Army. It’s pretty amazing!
I say Consumerization, you say Consumerisation…
October 14, 2011 by Yuval BriskerConsumerization of IT is a mega-trend and is fast becoming a tidal wave.
The notion that employees don’t want devices, software and a user experience in the workplace that are in any way degraded from those they experience as consumers has now hit the main stream media.
Two separate articles, one in the Economist and the other in the NY Times – describe this trend that we have long identified at TOA as we track mobile usage of our application.
Employees are no longer willing to compromise on what, in today’s world, are basic, cheap and available tools. They no longer agree to relinquish the fantastic user experience that they have at home for a deteriorated one in the workplace – and that is shifting the balance of power of decision making on devices and softwares away from IT departments and CIOs.
Employees are voting with their fingers and forcing IT departments to think mobile, to think web and Cloud, to think advanced, state-of the-art software, ease of use and accessibility and to let go of some age old patterns and beliefs and their closed mentality. A new generation of IT people is embracing this rather than rejecting it. And I believe that with the launch of Apple’s iCloud, this trend will only grow, as employees become familiar, and comfortable, with the idea of the ‘Cloud’, they will expect and push more Cloud-based services on their IT departments too. Just as we see employees now bringing their iPhones, Androids and iPads to work, regardless of what IT says, we will see employees using Dropbox and iCloud and Google Docs and a whole plethora of web-based software services – regardless of what IT says. The power of consumerization is huge and it is all for the good – good for the employees, good for companies, good for technology and innovation and, mostly, good for customers.





